Netball Australia has joined forces with global content distributor Inverleigh to broadcast
Suncorp Super Netball and Origin Australian Diamonds matches across North America
and Africa.
In a major international broadcast deal, all matches will be shown live and free across the
United States, Canada and Africa, on Inverleigh’s 24/7 linear sports channel, UNBEATEN.
UNBEATEN reaches over 300 million active users in North America via major streaming
platforms including Amazon Prime, Samsung TV Plus, Google TV, DAZN and XumoPlay
amongst others.
To further promote netball in the United States and Canada, a dedicated block, ‘Netball
Nights’, scheduled Monday to Thursday at 9.00pm (PT), will ensure all matches are
replayed in premium timeslots, augmented by support content to engage and attract
new fans to the league.
Matches are seen in Africa on UNBEATEN Primedia Sports channel, carried on the
Primedia platform across Africa, with potential for even more territories to be added later
this season.
Inverleigh’s co-founder, Matt Whytcross said, “We believe netball has massive potential in
the United States and we’re delighted to finally have the opportunity to showcase the
sport on UNBEATEN to what is a significant new audience.
“Netball is unique for its speed, precision and flair and initial data illustrates the
immediate appeal of Suncorp Super Netball on UNBEATEN, attracting excellent
viewership in the United States and, notably, impressive average watch time in the initial
rounds of the 2025 season.
“We’re very excited to be promoting this original women-first sport and partnering
Netball Australia in growing netball’s fanbase internationally”.
Netball Australia CEO Stacey West said the Inverleigh partnership is a major win for
international fans.
“This deal puts Australian netball front and centre in key global markets, giving fans
across North America and Africa front-row access to the world’s best international team,
players and matches,” West said.
“Together with Inverleigh, and following our exciting announcement with AWSN, we’re
delivering unprecedented international exposure for our game.
“These new deals build on our successful two-year partnership with Netball Pass, which
has delivered unrivalled access to Suncorp Super Netball and Origin Australian Diamonds
content.
“These partnerships are not just about growing viewership; they’re about growing the
sport, inspiring future generations, and giving our athletes the global stage they deserve.”
This partnership builds on Netball Australia’s growing international footprint,
complementing its two-year digital distribution strategy via Netball Pass, and cements
the league’s status as a global powerhouse in women’s sport.
Australian-based viewers can continue to watch every game of the Suncorp Super Netball
live on Kayo Sports, Foxtel and Binge.
